Turn on automatic offer approval for your SaaS products
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This article describes how to turn on automatic offer approval for SaaS products
that are sold as private offers.
When a customer purchases a private offer,
Google creates an entitlement, which indicates that the customer has bought
the offer from Cloud Marketplace. By default, you must
approve the entitlement
before the offer becomes active, and the offer becomes active as soon as the
offer is approved. When you turn on automatic offer approval for a SaaS product,
you can
schedule a specific start date for the offer when you create the offer,
or enable offers to take effect immediately upon acceptance by a customer.
Before you begin
Your product must be integrated with Cloud Marketplace.
For the Google Cloud project where you manage your products, you must have
the Project Editor (roles/editor) Identity and Access Management (IAM) role.
Under Activate automatic offer approval, you find a list of eligible SaaS
products. Select the product or products that you want to turn on automatic
approval for.
Under Update the integration with the Partner Procurement API, select
the checkbox to verify that you've updated your backend integration for the
selected products to
manage entitlements with automatic offer approval.
Click Activate automatic approval.
After you've activated automatic approval, you should
use a test billing account to
test purchasing your product through a private offer.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Hard to understand","hardToUnderstand","thumb-down"],["Incorrect information or sample code","incorrectInformationOrSampleCode","thumb-down"],["Missing the information/samples I need","missingTheInformationSamplesINeed","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-08-28 UTC."],[],[],null,["# Turn on automatic offer approval for your SaaS products\n\nThis article describes how to turn on automatic offer approval for SaaS products\nthat are sold as [private offers](/marketplace/docs/partners/offers).\n\nWhen a customer purchases a [private offer](/marketplace/docs/partners/offers),\nGoogle creates an *entitlement* , which indicates that the customer has bought\nthe offer from Cloud Marketplace. By default, you must\n[approve the entitlement](/marketplace/docs/partners/offers/manage-entitlements)\nbefore the offer becomes active, and the offer becomes active as soon as the\noffer is approved. When you turn on automatic offer approval for a SaaS product,\nyou can\n[schedule a specific start date for the offer when you create the offer](/marketplace/docs/partners/offers/set-up-pricing-model#pricing_and_payment_details),\nor enable offers to take effect immediately upon acceptance by a customer.\n\nBefore you begin\n----------------\n\n- Your product must be integrated with Cloud Marketplace.\n\n- For the Google Cloud project where you manage your products, you must have\n the Project Editor (`roles/editor`) Identity and Access Management (IAM) role.\n\n If you don't have this role, request access from a Project Owner\n (`roles/owner`). For details on granting access, see the IAM\n documentation on\n [Granting, changing, and revoking access to resources](/iam/docs/granting-changing-revoking-access).\n\nTurn on automatic offer approval\n--------------------------------\n\nTo turn on automatic offer approval for one or more of your\nCloud Marketplace SaaS products, complete the following steps:\n\n1. In the Google Cloud console, go to Producer Portal's **Private Offers**\n page.\n\n ```\n https://console.cloud.google.com/producer-portal/private-offers\n ```\n2. Click **Settings**.\n\n3. Under **Activate automatic offer approval**, you find a list of eligible SaaS\n products. Select the product or products that you want to turn on automatic\n approval for.\n\n | **Caution:** After you've turned on automatic offer approval for a SaaS product, you can't turn off automatic offer approval for that product.\n4. Under **Update the integration with the Partner Procurement API** , select\n the checkbox to verify that you've updated your backend integration for the\n selected products to\n [manage entitlements with automatic offer approval](/marketplace/docs/partners/offers/manage-entitlements-automatic-approval).\n\n5. Click **Activate automatic approval**.\n\n6. After you've activated automatic approval, you should\n [use a test billing account](/marketplace/docs/partners/testing-products) to\n test purchasing your product through a private offer.\n\nWhat's next\n-----------\n\n- [Turn on account approval](/marketplace/docs/partners/offers/account-approval) for your SaaS products.\n- [Create a private offer](/marketplace/docs/partners/offers/create-private-offers) for a specific customer."]]