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If you have an existing relationship with a Google Cloud Marketplace vendor, they can
send you a private offer so that you pay a custom or discounted price for
their software.
Private offers are typically for a set duration, such as 12 months, during which
you pay a custom price. If you're already paying for the product, any adjusted
pricing begins as soon as the contract starts. When the contract ends, you can
continue using the software by paying the list price (for some
pricing models), or
you can work with the vendor before the current contract ends to renew the
offer or receive a new offer.
When a Cloud Marketplace vendor sets up a private offer, they specify
several details, including the following:
Customer details: Your organization's information, including a
Cloud Billing account from your Google Cloud organization. To view
and purchase the offer, you must have access to the Cloud Billing
account listed in the offer.
Offer pricing: The customized pricing that you receive, based on the
product's pricing plan.
Payment schedule: The frequency and timing for how you pay for the offer.
You're charged either upfront (for prepay payment schedules) or monthly (for
postpay payment schedules).
Contract duration: How long the offer is in effect.
End user license agreement (EULA): The terms governing your usage of the
product.
You can only purchase a private offer once. To update an offer, the vendor must
send you a new offer to replace the active one. For details about purchasing
private offers, see
Accept a private offer from a vendor.
Request a custom quote
If you want to request a custom quote for a product, you can
contact the vendor's sales team, if they've
enabled this capability.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Hard to understand","hardToUnderstand","thumb-down"],["Incorrect information or sample code","incorrectInformationOrSampleCode","thumb-down"],["Missing the information/samples I need","missingTheInformationSamplesINeed","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-09-04 UTC."],[],[],null,["# Private Offers\n\nIf you have an existing relationship with a Google Cloud Marketplace vendor, they can\nsend you a private offer so that you pay a custom or discounted price for\ntheir software.\n\nPrivate offers are typically for a set duration, such as 12 months, during which\nyou pay a custom price. If you're already paying for the product, any adjusted\npricing begins as soon as the contract starts. When the contract ends, you can\ncontinue using the software by paying the list price (for some\n[pricing models](/marketplace/docs/partners/offers/select-pricing-model)), or\nyou can work with the vendor before the current contract ends to renew the\noffer or receive a new offer.\n\nWhen a Cloud Marketplace vendor sets up a private offer, they specify\nseveral details, including the following:\n\n- **Customer details**: Your organization's information, including a\n Cloud Billing account from your Google Cloud organization. To view\n and purchase the offer, you must have access to the Cloud Billing\n account listed in the offer.\n\n- **Offer pricing**: The customized pricing that you receive, based on the\n product's pricing plan.\n\n- **Payment schedule**: The frequency and timing for how you pay for the offer.\n You're charged either upfront (for prepay payment schedules) or monthly (for\n postpay payment schedules).\n\n- **Contract duration**: How long the offer is in effect.\n\n- **End user license agreement (EULA)**: The terms governing your usage of the\n product.\n\n| **Note:** For VM and Kubernetes products, infrastructure costs aren't included in the private offer discounts.\n\nYou can only purchase a private offer once. To update an offer, the vendor must\nsend you a new offer to replace the active one. For details about purchasing\nprivate offers, see\n[Accept a private offer from a vendor](/marketplace/docs/offers/accepting-private-offer).\n\nRequest a custom quote\n----------------------\n\nIf you want to request a custom quote for a product, you can\n[contact the vendor's sales team](/marketplace/docs/contact-vendor), if they've\nenabled this capability."]]
