Private Marketplace

Google Private Marketplace contains curated lists of products, called collections, that have met your organization's requirements for use and that are available to either specified projects and folders or to your entire organization.

We recommend that you turn on Product Requests to allow your users to request access to specific Google Cloud Marketplace products.

Required IAM Roles

To manage your private marketplace as an administrator, you must have the following roles for your Google Cloud organization:

Action Roles Level at which role is assigned
Turn on Private Marketplace Commerce Organization Governance Admin (roles/commerceorggovernance.admin) AND Organization Viewer (roles/resourcemanager.organizationViewer) roles Organization level
Manage collections Commerce Organization Governance Admin (roles/commerceorggovernance.admin) AND Organization Viewer (roles/resourcemanager.organizationViewer) roles Organization level

Supported products

Google Private Marketplace supports Cloud Marketplace product listings that are sold by independent software vendors (ISVs) and governed by the Google Cloud Marketplace Terms of Service. It doesn't support the following types of products:

  • Google-provided public OS images
  • Google-provided public datasets
  • Products owned and managed by Google, such as Maps, Firebase, Mandiant, or Kubeflow
  • Products listed as offered by:
    • Google
    • Google Enterprise API
    • Google Cloud Platform
  • Third-party and open source datasets and AI models that require you to have BigQuery or Vertex AI Identity and Access Management (IAM) permissions to access them
  • The API Library

Get started with Google Private Marketplace

To set up your organization with Google Private Marketplace, complete the following steps:

  1. Create and publish a default collection for your organization.

  2. Optionally, to share additional Cloud Marketplace products with specific folders or projects, you can create additional collections and share them.

  3. Optionally, turn on Product Requests.

  4. Turn on Google Private Marketplace.